ACW Solutions Mission & Vision
Mission
To help companies utilize technology as a strategic weapon to "attract and keep customers for life". We partner with clients to enable effective software automation tools and a systematic approach to more effectively serve existing customers and attract new customers.
Vision of Success
Increase Sales
Reduce Administrative Costs and Efforts
Increase Customer Loyalty
Bottom Line: Increase Profits.
Who is ACW Solutions?
To be competitive companies need to have implemented CRM (Customer Relationship Management) solutions for One to One Marketing Automation, Sales Force Automation, and Customer Support Automation as strategic weapons to enhance their competitive advantage. ACW Solutions partners with organizations to implement successful CRM solutions. ACW Solutions' Mission is to help companies utilize technology as a strategic weapon to "Attract and Keep Customers for Life". To partner with clients to enable effective software automation tools and a systematic approach to more effectively serve existing customers and attract new customers.
What to we do?
We have been providing implementations, training, and support of Customer Relationship Management (CRM) solutions based on GoldMine® software since 1990. We enhance the "best of breed" Customer Relationship Management (CRM) software by making it easier to use, adding additional functionality, reducing data entry redundancy, integrating it with exiting back office software, and reducing islands of information. We offer rapidly deployed CRM solution called CRM Bossä (Customer Relationship Management Business Operating Software System) for small to mid-size companies (SMB). We offer solutions for sales force automation, marketing automation, and service/ support automations. We also offer network support along with integrating existing applications and websites.
How do we benefit Businesses and Organizations?
There are three key elements to a successful CRM Bossä implementation. The first is to complete a "Discovery and Analysis" of current systems and then develop a strategic CRM implementation plan that will improve or replace the current systems and processes. The second key element is top management and end-user buy-in. The third and equally important is a quality training program for everyone that will use the CRM system.
There is a four part systematic process to enable ACW Solutions' CRM Bossä (Customer Relationship Management Business Operating Software System)
- CRM Strategic Implementation Discovery and Analysis
- Customization and Integration
- Documentation and Implementation
- Training and Support
The CRM Strategic Implementation Discovery and Analysis phase of the project will detail your workflow needs, define and then streamline your sales marketing process, order fulfillment; and customer service needs. The information allows us to build a solid database foundation that meets your needs now and in the future. This process will be used for a scope of work to include customizations, implementation, and training agenda, which will create a blue print for success.
Promoting CRM as a Business Culture to ensure successful implementation
- Building a case for change (benefits for all)
- Hold regular meeting across all departments
- Keep employees in the loop
- Encourage employees to speak up about changes
- Give employees time to make the transition and adjust to the new approach
- Support manager who are leading the CRM march.
- Understand that effective implementation of CRM is a cultural process
- Inform customers about the company's vision for customer-centric organization. Ask for customer feedback and then use that information to improve your customer service
The benefits of successfully implementing CRM solutions are:
- Generating New & Profitable Sales Opportunities (80/20 profit rule)
- Improving Customer Service & Loyalty (7 to 8 time more costs for new customers)
- Better Decision Making Capabilities
- Greater Efficiencies
- Creating a Foundation for Sustainable and Profitable Growth
